Our sales people have a very demanding job. Prospects and customers would like to feel comfortable immediately. How do we organise our store to make sure they do? From early morning to late evening? Do our employees know the right answers to all our customers’ questions? Do they at least have good internet skills?
Training on the job, by the (store) manager, is a solution in some areas. Knowledge has a direct impact on both conversion and average ticket value. For how long is coaching and training needed in order to achieve automatism? How can we prevent teaching the same thing twice? And finally, how doe we use the power of the group in a positive way and keep the engagement?
This will become more and more important in the future and is exactly why it should be affordable and customised on brand – , store – and employee level.
How does it work?
What are the results?
How much does it cost?